Entrepreneurship and Small Business Management

Chapter 11: The Price Strategy

Business Math Self Assessment

Determining Selling Price-Markup Based on Selling Price

Records of past sales and expenses can be used to plan the markup rate needed to cover overhead expenses and yield a profit. The markup rate (based on selling price) and the cost of an item can be used to figure a selling price.

1.
The Elementary Bookstore knows from past expense records that it must aim for a markup that is 30% of the selling price of its merchandise. The store received a shipment of fairytale books at a cost of $5.62 per book. What is the minimum selling price that the store should charge?
A)$7.99
B)$6.25
C)$8.57
D)$8.03
2.
What would be an appropriate selling price for an item that cost $425 when the markup rate needs to be 25% of the selling price?
A)$552.50
B)$698
C)$566.67
D)$499.99
3.
What would be an appropriate selling price for an item that cost $0.15 when the markup rate needs to be 75% of the selling price?
A)$0.60
B)$1.00
C)$0.90
D)$0.42
4.
In the formula for selling price, the term "100% - Markup Rate" can be called the complement of the markup rate. What is the complement of a 67% markup rate?
A)167%
B)15%
C)43%
D)33%
5.
If an item's cost is $54.71 and the markup rate is 40%, what is the complement of the markup rate?
A)45.29%
B)60%
C)80%
D)54%
6.
What would be the selling price of the item mentioned in problem 5?
A)$91.18
B)$87.65
C)$90.99
D)$109.22
7.
If an item's cost is $789 and the markup rate is 52%, what is the complement of the markup rate?
A)78%
B)48%
C)58%
D)28%
8.
What would be the selling price of the item mentioned in problem 7?
A)$825.25
B)$937.67
C)$1643.75
D)$1589
9.
It costs May's Flour $1.45 to make one loaf of bread. May marks each loaf up 32% of the selling price. What is the selling price for one loaf?
A)$1.50
B)$2.13
C)$2.01
D)$1.86
10.
In problem 9, how much money is May's markup on each loaf of bread?
A)$0.05
B)$0.90
C)$1.00
D)$0.68
11.
Nancy's Frame Shop has a storewide policy to mark up each item 58% of the selling price. Nancy buys a pack of metal picture frames at a cost of $3.19 per frame. What is the selling price of each frame?
A)$7.60
B)$5.19
C)$8.22
D)$10.05
12.
In problem 11, how much money is Nancy's markup on each frame?
A)$4.41
B)$2.00
C)$4.06
D)$3.27
13.
The chemicals Hans uses to dry clean a man's dress shirt cost $0.25. Hans needs to mark up the service of dry cleaning shirts 82% of the selling price in order to pay his employees and still make a profit. What price should he charge for dry cleaning a man's shirt?
A)$1.45
B)$0.99
C)$1.39
D)$1.15
14.
It costs The Paper Wheel $1.00 to produce one roll of paper. The Paper Wheel puts an 18% markup (based on selling price) on the paper rolls when it sells to retail stores. What is the selling price of one roll?
A)$1.18
B)$1.22
C)$1.15
D)$1.74
15.
When Carlos's craft supply store sells a paper roll he bought from The Paper Wheel of problem 14, he marks it up 35% of the selling price. What is the selling price of the roll at his store?
A)$5.65
B)$3.47
C)$2.09
D)$1.88
16.
Based on the information in problems 14 and 15, what is the total amount of markup (from both the manufacturer and the retailer) a customer pays for when she buys a paper roll from Carlos's store?
A)$1.09
B)$1.10
C)$0.88
D)$0.74
17.
Suppose the Paper Wheel in problem 14 also sells its products to the public at a factory outlet store. In the outlet store, all items are marked up 30% of the selling price. What is the selling price of one roll of paper?
A)$1.30
B)$1.43
C)$1.57
D)$1.88
18.
Marcello pays $13.50 for each child's watch he sells in his jewelry shop. The markup on the watches is 47.5% of the selling price. What is the selling price for one child's watch?
A)$25.71
B)$17.99
C)$28.50
D)$24.02
19.
Rosie buys baby strollers for $35.67 for her baby supply store. She sells each stroller for $79.99. What is the markup on each stroller?
A)$115.66
B)$42.30
C)$44.32
D)$23.18
20.
In problem 19, the markup on each stroller is what percent of the selling price?
A)44.3%
B)24.5%
C)37%
D)55.4%
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