Marketing EssentialsSection 2:
Artistic DesignAfter You Read Online ActionReviewing Key Terms and Concepts - Selecting the merchandise is important because that will determine
the theme and all other elements of the display.
- The four types of displays are: one-item display, similar-products
displays, related-merchandise display, and cross-mix display.
- The focal point is important because it is the area that directs
your eyes to focus on the merchandise presented in the display.
Integrating Academic Skills - 7 %; $17,000,000, 000 divided by $240,000,000,000 = 0.07 = 7%
- Sketches will vary; your annotations should demonstrate an understanding
of point-of purchase displays.
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