E-CommerceChapter 2:
The Nature of E-CommerceChapter Objectives
Illuminate how e-commerce has changed the way people do business. |
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Define the advantages of e-commerce over traditional ways of doing business. |
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Discuss the business problems unique to e-commerce. |
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Identify e-commerce models and how they operate. |
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Find out how one large business has streamlined its value chain. |
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Introduce some of the ways online businesses capture sales. |
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