Marketing Essentials

Section 2: Interpreting Numbers

After You Read Online Action

Reviewing Key Terms and Concepts

1. The decimal equivalent of 1/3 is 0.333.
2. The decimal equivalent of 40% is .40; the percentage equivalent of 1 is 100%
3. Graphs present information in a way that is easy to understand. Three common forms of graphic representation are bar graphs, line graphs, and circle graphs.

Integrating Academic Skills

4. Time-and-a-half is written as $150%. You will receive $20.25; $13.50 X 1.5 = $20.25
5. The prime is the interest rate charged by banks to their most creditworthy customers (customers with the best credit reports). Graphs will vary, but they should include data from the last ten years.