Marketing EssentialsSection 2:
Elements of Speech and writingAfter You Read Online ActionReviewing Key Terms and Concepts - Three common purposes are to inform, to persuade, and to entertain.
Examples will vary.
- Three basic considerations in writing an effective message are: know
your reader, know your purpose, and know your subject.
- Persuading is the process of getting others to do what you want them
to do. Influencing is getting others to consider your message as they make a
decision.
Integrating Academic Skills - µ X 8,000 divided by 186,000 = 0.135 seconds
- Letters will vary; all letters should include the salutation, body,
and closing.
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