Conducting Marketing Research
Case Study Online Action
Using the Internet, locate the Web site for the U.S. Census Bureau. Find the 2002 Survey of Business Owners, and look up the following information:
- Percent of business owners that are male;
- Percent of business owners that are veterans;
- Percentage of business owners that work more than 60 hours per week
Prepare a short presentation that details your findings. You may want to include a spreadsheet document or create a chart.