Marketing Series: Hospitality & TourismChapter 2:
Economics and the Impact of TourismChapter Objectives
Explain the economic multiplier. |
| | | Define sustainable tourism. |
| | | Identify the different areas impacted by tourism. |
| | | Explain the cyclical nature of travel. |
| | | Describe business and pleasure travel. |
| | | Explain different motives for travel. |
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