Marketing EssentialsSection 2:
Computer Technology and MarketingAfter You Read Online ActionReviewing Key Terms and Concepts - Four examples are: point-of-sale systems, integrated marketing software,
interactive touch-screen computers, and interactive TV.
- Five common uses include the World Wide Web, electronic mail, information
retrieval, intranets and extranets, and electronic commerce.
- Three important procedures to follow are: back up files regularly,
install anti-virus software, and install a firewall.
Integrating Academic Skills - United States:
185.9 divided by 290.34 = 64%
Australia:
13.05 divided by 19.73 = 66%
Japan: 77.95
divided by 127.21 = 61%
China: 95.8
divide by 1,280 = 7% - Papers will vary; you should show evidence of research as well as
an understanding of the advantages and disadvantages of interactive TV.
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